AFRICA’S FIRST RUNNING FOOTWEAR BRAND

Lisa Mugo

Meet Navalayo Osembo, the co-founder and CEO of Africa’s first running shoes, ENDA SPORTSWEAR.

Africa is well known to have some of the best runners in the world. Ms. Osembo saw a gap and decided to fill it by creating shoes for Africans by Africans.

In this video, she breaks down what her journey has been, like venturing into an untapped market and becoming successful at it as she now ships ENDA sports footwear worldwide.

For more information about ENDA SPORTSWEAR, visit the company website below 👇🏿

https://www.endasportswear.com/