Lisa Mugo
South Africa’s Kiernan ‘AKA’ Forbes has revealed that he has plans in the near future to launch his own liquor brand and will take his name down from the famous Cruz vodka bottle.
AKA shared the exciting news on social media stating that move comes due to the fact that he would like to evolve his business.
“A good day in the office today- while the Cruz brands will forever remain both in my heart and my bar, I’ve taken the decision to evolve my business and will be launching my own spirit brand in the near future,” AKA revealed.
Cruz Vodka also released a statement online revealing that they will be taking off the superstar’s name from the Cruz Watermelon bottle and will remove Cruz Banana from the market entirely.
“While AKA will remain an integral part of the Cruz family and a valued business partner, as per his request, we will be phasing his name off the Cruz Watermelon bottle and will phase Cruz Banana out of the market this summer,” read the statement.
The beverage company has also shown full support to AKA as they will continue to work with him in creating his liquor brand.
AKA also revealed that his name will be used only on products that are owned by him. The change will take place between May to October 2022.
